47 to 55 Ormonde Street, Burton Buildings

47 to 55 Ormonde Street, Burton Buildings

HER Number
9306
District
S Tyneside
Site Name
47 to 55 Ormonde Street, Burton Buildings
Place
Jarrow
Map Sheet
NZ36NW
Class
Commercial
Site Type: Broad
Shop
Site Type: Specific
Outfitter
General Period
20TH CENTURY
Specific Period
Early 20th Century 1901 to 1932
Form of Evidence
Extant Building
Description
An impressive decorative structure, circa 1925. Complete with name, its inter-war white faience façade stretching around the corner site. Burtons is now part of a national chain known as the Arcadia Group.
In 1903, Montague Burton was only 18 years old when he borrowed £100 from a relative to open the Cross-Tailoring Company in Chesterfield. "Good clothes develop a man's self-respect," was one of Burton's insights. He was dedicated to providing high quality made-to-measure suits at a reasonable price, revolutionizing the industry with his promise of "A five guinea suit for 55 shillings." At the start of World War I, production changed from suits to uniforms which clothed nearly a quarter of the armed forces. By 1929 Burton had four hundred shops, factories, and mills when the company went public. Montague Burton was knighted in 1931 for his efforts in "furthering industrial relations and international peace." He was appointed Justice of the Peace, a post he held for many years. His ambition was not only to clothe the nation and to raise the bar on the quality of life for his employees, but also to co-operate and collaborate with those working for the advancement of culture and education worldwide.
The House of Burton played a major role in creating the United Nations Association. In 1934, the Princess Royal Mary visited the Burton factory in Leeds where she met throngs of cheering factory girls and complimented Sir Montague on his magnificent achievement in creating a pioneering welfare system for the workers. On the eve of World War II, The House of Burton again turned to the production of uniforms for the troops. After the war, Burton produced a suit for war veterans nicknamed "The Full Monty". In 1952 Sir Montague passed away. At the time of his death the company was the largest multiple tailor in the world. LOCAL LIST
Easting
432850
Northing
565460
Grid Reference
NZ432850565460
Sources
SOUTH TYNESIDE LOCAL LIST REVIEW 2011: REFERENCE NUMBER: LSHA/92/J